Introducing Mela Purdie New Season

EXPLORE THE LATEST FROM MELA PURDIE

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Proudly Australian owned and made since 1999. Easy care.
Effortless style and versatile function, provides lasting trans-seasonal performance.

At Labels by the Bay, we are passionate about more than just selling you an item of clothing. We listen to your needs and help to style you in pieces that  work with your age, colouring, body shape and your lifestyle.

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MELA PURDIE FEBRUARY COLLECTION

Ju Ju & Co Basque Tote in Amber Ju Ju & Co Cove Bag in Mahogany

Premium handbags and
hand-selected finishing touches

Summer Clearance: MINIMUM 50% OFF